Verizon users Is now automatically enrolled in a data collection program that tracks information such as visited websites and mobile app usage. As recently reported by Input, the telecommunications company runs a two-tier tracking program and automatically registers each customer in the first tier.
The Verizon Custom Experience and Custom Experience Plus programs are a rebranding of Verizon Selects, launched in 2012 to help marketers target smartphone users with increased precision. Although customers had a choice to opt for Verizon, you must manually opt out of the Verizon custom experience.
Unlike Verizon Select, new programs do not share your collected data with third party advertisers. Your personal information is only used internally by Verizon Privacy-minded individuals should still consider opting out if they would rather not have their data collected and stored at one time by telecom giants.
What information does Verizon collect?
Again, each Verizon user is automatically enrolled in the custom experience program. This layer does not track as much data as the higher level, Custom Experience Plus, but the basic layer still logs the websites you visit and the apps you use. According to Verizon, the website’s data is stored “no more than six months”. A timeline for app data storage is not explicitly stated on the company’s FAQ page.
If you’ve been a member of the old Verizon Select program before, the company has already added you to the Custom Experience Plus program. In addition to all the first-level information, Custom Experience Plus tracks data about your device’s location and Verizon’s Fios Internet service. The program also keeps track of who you are talking to and when you talk to them via call logs. Stored information does not include your call or text content. Verizon claims that location and phone call data have been kept in the file “for about a year”.
It is worth noting that Verizon shares selected user data with third parties as part of its identity verification program. Shared data may include information about your device, account, and user profile.
How do I opt out?
First, log in to your Verizon account via a web browser or the My Verizon mobile app. Select Accounts Tab, then click Account settings And Security Specifications On the internet. For the mobile app, click on the gear icon in the top right corner and Manage privacy settings.
On the Privacy Preferences page, web users can choose Do not use Under the Custom Experience and Custom Experience Plus section. In the My Verizon app, toggle any green slider to the left.
If you want to remove yourself from the identity verification program, toggle the slider to the left on mobile or choose I do not agree On the internet.
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