Twitter Blue is for those who love to read the news

You have to get Twitter Blue? It depends on whether you consider yourself a “power user”. The platform’s new subscription service, priced at $ 3 per month, comes with a suite of requested features: a bookmark folder for organizing saved tweets, a “read mode” that reduces long threads, and a (sort) edit button, a good for 30 seconds. Corrections after tweets are sent. It also comes with ad-free access to articles from several journalism outfits, e.g. The The Washington Post, Rolling stone, And Atlantic.

Compared to the number of third-party applications that make Twitter even more brown. Plug-ins that help you delete your tweets automatically or search within your favorite tweets. Twitter Blue feels a bit overwhelming. But considering it the company’s first-of-its-kind product, Twitter has chosen to narrow down, feeding a small group of people with features of their choice.

Photo: Twitter

Twitter Blue doesn’t get rid of ads in user feeds or change the tweeting experience itself. But it’s part of a plan to diversify its revenue outside of advertising and make it more than a 280-character think tank. In January, Twitter newsletter company Revue and Breaker acquired an audio social service to create new product offers. Newsletter subscription And Audio chat. In March, it acquired Scroll, an ad-free news reader.

Those who like Scroll will like Twitter Blue a lot. It’s almost exactly the same service, but less expensive: the scroll is charged $ 5 per month A portion of the Twitter Blue subscription fees will go directly back to the publishers with whom it partners. Twitter did not publish much, but wrote a Blog post That “our goal is to help each publishing partner make 50 percent more than the person serving the ad.”

Photo: Twitter

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